Issue 46  

< Cover page
TOP STORY & ANALYSIS
Megatrends for 2008 from food&drink towers
Capitalising on the megatrends of health, premiumness and convenience

FMCG News Update
Food prices to change retailing
go ahead! offers free samples on new site
Duchy Originals brand goes west
Tesco accused of underhand tactics
PepsiCo to increase snacks production in India
Big takeover deal not needed, says Cadbury chief executive

RETAIL
Down The Aisle... Greencore Group finds murky waters
Out To Launch... Budweister launches new sauce range
Supermarket News... Supermarkets bloom
Beverage Bulletin... Overzealous restrictions on promotion of alchhol
Up the High Street... Primark put on the rack by TV program
Green Room...World's first accreditation scheme on carbon emissions

MARKETING
Sales & Marketing... Grolsch Icon gets 21st Century Update - original swingtop bottle unveils new identity
Movers & Groovers... Northern Foods finance director leaves company
UK Agencies sparkle at Cannes
Unilever and P&G ad spend to stay the same
Advertising is Dead, Long Live Packaging

TRENDS
Integrated Approach Can Drive Natural and Organic Sales

TEA BREAK

The laws of life


[FULL STORY]
 

EXTRAS
Feedback
Send to a colleague
Unsubscribe

SUBSCRIBE
Email Address:

First Name:

Last Name:

Title:

Company:

Add Remove
Send As HTML


SEARCH
Search for articles containing:

PRIVACY STATEMENT
Privacy Statement

ARCHIVE
Issue 45
June 18, 2008
Vol. 1 Issue 23
Issue 44
June 11, 2008
Vol. 1
Issue 43
June 4, 2008
Vol. 1
Issue 42
May 28, 2008
Vol. 1
Issue 41
May 21, 2008
Vol. 1
Issue 40
May 14, 2008
Vol. 1 Issue 40
Issue 39
May 7, 2008
Vol. 1 Issue 39
Issue 38
April 29, 2008
Vol. 1 Issue 38
Issue 37
April 23, 2008
Vol. 1 Issue 37
Issue 36
April 16, 2008
Vol. 1 Issue 36

[MORE]

Issue 46   June 27, 2011

 
Megatrends for 2008 from food&drink towers
The three most widely recognised megatrends are convenience, health and indulgence.

There are three megatrends influencing new product development, marketing decisions, promotional and growth strategies within the food&drink industry:

convenience, health and indulgence/premiumisation
. Consumers are increasingly purchasing products that tick all three boxes: it is up to the industry to bemore innovative and provide consumers with exactly what they want.

Mega trend report is written and published by food&drink towers analysing the three big trends in the food and drink industry


To read Helen Lewis's( managing director of food&drink towers) trend report please click here

[PRINTER FRIENDLY VERSION]
Published by diane@emailgatherers.co.uk - FMCGenews
Copyright © 2008 FMCG. All rights reserved.
Created with Newsweaver