Issue 69  

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TOP STORY & ANALYSIS
2010 Forecast to be ‘The Year of Innovation’

FMCG NEWS UPDATE
Treasure Island ... UK Food Inflation Double That Of Europe
Supermarkets Declare Price War
Say Goodbye To Sugar—Sweet Freedom Has Arrived
Castle Chocolates Sign A Sweet Deal With Tesco
Twelve Million Households Bin Good Food Straight From The Freezer
Down The Aisle... Cost-Cutting Food Group Moves HQ To Liverpool
Out To Launch... Charles Heidsieck Unveils Vintage 2000
Supermarket News... Asda May Buy Woolies
Beverage Bulletin... A.G. Barr Reports Strong Growth

RETAIL
Green Room... Co-Op Opens Britain's First Hydro-Powered Store
Up The High Street... Christmas Looks Testing For M&S
Britain's Most Admired Companies

MARKETING
Movers & Groovers... Red Bull's Marketing Director Leaves
Sales & Marketing... Sainsbury's ‘Spend and Save 26 Christmas’ Launched
Promote The Brand To The Right Demographic

CLICK AWAY
Online Grows, But In-More/Online Balance Is Key In Economic Downturn
Sainsbury's And Skype Vouchers
Supermarketownbrandguide.co.uk- A Click Away

TRENDS
Convenience Helps Drive Breakfast Market

TEA BREAK

One of the greatest secrets of life is having both patience & wisdom...

[FULL STORY]
 


A Time For Giving

Delamere Dairy is doing their bit for the kids this Christmas. For the second year running they’ll be lending their support to the charity Kids for Kids, which runs sustainable projects in villages in Darfur, Sudan.

[FULL STORY]
 

Food Art

Recreating famous pictures with food

[FULL STORY]
 

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Issue 69   August 2, 2011

 
Castle Chocolates Sign A Sweet Deal With Tesco
Tesco helps small businesses

Chocolate lovers are in for a treat as South Wales chocolatier, Castle Chocolates become available in Tesco stores.

It is the first time Castle Chocolates have supplied a supermarket, and will be making around 12,000 bars a week specifically for Tesco.

The deal sees Castle Chocolates supply all 43 Tesco stores in Wales with their 50g milk, white and plain best Belgian chocolate.

To cater for the increase in demand the Caerphilly based company, which earlier this year moved into a 1,100 sq ft purpose built unit on the Bedwas Industrial Estate, has increased its number of employees to five.

Former sweet shop owners Dave and Susan Hughes formed Castle Chocolates two and a half years ago, following a chance meeting with a Master Chocolatier in Bruges, the ‘capital’ of the chocolate world.

Every chocolate product is made by hand to fine Belgian recipes, and along the way the company has received help and guidance from the Welsh Assembly Government, including assistance from the Agri Food Development Fund.

Says Dave Hughes, “We are thrilled that Tesco are to stock our chocolates. We would like to thank Mark Grant and Enfys Fox from Tesco for making it so easy to supply them and we look forward to a long and successful trading relationship.”

Mark Grant Senior Buying Manager for Wales adds:

''It's great to be working with Dave and Sue Hughes at Castle Chocolates. Every single chocolate is produced by hand and I am confident our customers are going to love their quality chocolates made in Caerphilly.''


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